Creating powerful marketing strategy

A truly sharp value proposition…

Our first job is to get you crystal clear on:

  • What business you are in
  • The profile of the companies you are targeting
  • What you do for them
  • The value your work/service/product adds
  • Your opinion – why you have a right to claim this market
  • How you package up and present all this

The defining criteria for a proposition is: Is it arresting enough to pierce through the market place? Does it demand attention, coupled with enough credibility to be believable?

…and a powerful marketing plan

Next we turn this into a tangible marketing plan, based on B2B Lead Generation Machine. This means designing a system for:

  • Enabling your business to claim ownership of its target market place (and prove it with great content)
  • Using this content to generate a reputation for your business in the market place and push traffic back to your website
  • Making invisible visitors visible and generating leads
  • Turning clicks into sales pipeline by nurturing leads

 

If you know what you want and need an idea of costs quickly, get straight in touch or request a proposal below...